EA Announces Jeff Gordon as NASCAR 09 Cover Athlete

March 12, 2008

EA Announces Jeff Gordon as NASCAR 09 Cover
Athlete

Four-Time NASCAR Sprint Cup Series Champion
Jeff Gordon Featured on Cover of EA SPORTS NASCAR 09

Start your engines! Electronic Arts Inc., today
announced Jeff Gordon, legendary NASCAR driver of car #24, will be featured as
the cover athlete for EA SPORTS NASCAR 09. NASCAR 09 is scheduled to ship in
North America on June 10 and will offer an authentic, exhilarating stock car
driving experience for racing fans of all ages.

One of NASCAR’s most celebrated and successful
drivers for more than a decade, Gordon is ranked 6th all time in Cup Series wins
with 81 and is a four-time Sprint Cup Series champion. Gordon is a member and
partial owner of Hendrick Motorsports.

“It’s exciting being on the cover of NASCAR 09,”
says Gordon. “The game is as real as it gets and it’s been great being involved
with it on this level. I look forward to helping gamers in NASCAR 09.”

Gordon’s prestigious reputation aligns with the
new NASCAR 09 career mode, “Sprint for the Cup.” Gordon will bring the game to
you as a guide and a mentor to help you build your reputation to become the next
NASCAR Sprint Cup Series champion. With a completely rebuilt handling model, the
game will be more accessible to newcomers while continuing to offer options that
will challenge even the most experienced virtual driver. NASCAR 09 is an
authentic NASCAR experience that will appeal to every type of NASCAR enthusiast.

Developed in Orlando, Florida by EA Tiburon,
NASCAR 09 will be available for the PLAYSTATION 3 and PLAYSTATION 2 and the Xbox
360.