EA Announces Record-Breaking Launch for EA Sports FIFA Soccer 10

October 7, 2009

EA Announces Record-Breaking
Launch for EA Sports FIFA Soccer 10

Biggest Sports Game Launch Ever
With Over 1.7M Copies Sold At European Retail In First Week

Electronic Arts Inc. today announced
the record-breaking launch of EA SPORTS FIFA Soccer 10. With 1.7 million copies
sold through at European retail in the first week, the game is the fastest
selling sports game ever and EA’s biggest European launch in history.

“We were confident that FIFA Soccer
10 would be a hit, and this week fans across Europe have shown just how much
they love this game,” said Peter Moore, President of EA SPORTS. “We are
incredibly proud of FIFA Soccer 10 and this kick-off for great, authentic
football competition.”

FIFA Soccer 10 has launched to
widespread critical acclaim. It is presently the highest rated sports videogame
ever* on PLAYSTATION 3 and Xbox 360 with review scores of 92 on both platforms.

The game received perfect review
scores from Eurogamer Italy and Total Video Games. Official Xbox Magazine Italy
calls FIFA Soccer 10 “the best football game ever” while Official UK PlayStation
Magazine hails it “the best football game on PS3”, and ConsolPlus Germany says
it’s “the best football game the world has ever seen”.

Fans across Europe have been drawn
to experience FIFA Soccer 10’s deep online feature set in record numbers. Since
launch, more than 10 million gaming sessions have been played online, with over
155,000 gamers playing online simultaneously during peak playing hours.

FIFA Soccer 10 will be in stores
throughout North America on October 20, 2009.

For more information about FIFA
Soccer 10 visit
www.FIFA.easports.com

FIFA Soccer 10 is developed under
the EA SPORTS brand by EA Canada in Burnaby, B.C. Localized into 18 languages
and sold in 37 countries, it is the most popular EA SPORTS franchise globally.
The game is rated “E” for Everyone by the ESRB and 3+ by PEGI in Europe.

 

* according to Metacritic.com as of
Oct. 7, 2009

** Source www.metacritic.com