Afrika For PlayStation 3 Goes Gold

September 17, 2009

AFRIKA FOR PLAYSTATION 3 GOES GOLD

Natsume To Bring Visually Stunning Safari Experience To Retail October 6th

Natsume Inc., a worldwide developer and publisher of family-oriented video
games, today announced that Afrika for the PLAYSTATION 3 computer entertainment
system has gone gold. Natsume’s first title for the PLAYSTATION 3, Afrika is a
wildlife photography adventure set in a lush, unexplored region of Africa. The
game will be available at an MSRP of $49.99 and is rated E for Everyone by the
ESRB.

"We are thrilled about Afrika’s upcoming release in North America. And it’s
certainly been a pleasure working with Sony Computer Entertainment Worldwide
Studios on the project," said Hiro Maekawa, President and CEO of Natsume. "Afrika
is a truly unique gaming experience. Anyone can pick it up and enjoy its beauty,
but it has enough depth and challenge to satisfy even the most hardcore
players."

In Afrika, players step into the role of a freelance photographer exploring a
brand new African wildlife conservation area. They’ll document the wildlife and
photograph incredible sights such as a titanic clash between hippopotamuses, a
pride of lions watching over its playful cubs, and a cheetah’s lightning-fast
chase as it runs down its prey! All of the game’s animals and environments are
rendered in photorealistic detail with animals that move, behave, and interact
with each other just like their real-world counterparts. Produced in cooperation
with National Geographic, Afrika features a wealth of information about each of
its animals, including footage and photographs from the magazine.

The photography in the game is as meticulously modeled as the animals
themselves; players will need to learn from the game’s innovative photo grading
system and compose their photographs with the eye of a professional photographer
if they want to earn top dollar. The money they earn can be used to purchase new
licensed lenses, cameras, and safari equipment. If players are good enough, they
just might find their photograph on the cover of National Geographic!

With more than 70 animals to find, over 100 missions to complete, and endless
replayability, Afrika offers the safari experience of a lifetime!