BioWares Mass Effect for PC Now Available in North America

May 28, 2008

BioWare’s
Mass Effect for PC Now Available in North America

BioWare has announced that the award-winning
space epic Mass Effect for the PC is now available in stores across North
America. Rated “M” for Mature, Mass Effect is available at a MSRP of $49.99 at
all major retail outlets. Mass Effect is also available for purchase online and
can be downloaded from major digital distribution sites including the EA online
store at www.eastore.ea.com.

Fully optimized for the PC, Mass Effect includes
a new Tactical Heads-Up Display, higher resolution visuals, an enhanced
inventory system, fully optimized controls designed specifically for the PC,
individual squad control and a new decryption mini-game.

“Bring Down the Sky,” the first in a series of
planned downloadable content that will further expand the Mass Effect story and
universe, will soon be available free1 of charge for registered BioWare
community members to download. It includes a new uncharted world that introduces
the deadly Batarian alien race, approximately 90 minutes of new gameplay and an
original soundtrack.

Published by EA and re-designed for the PC by
BioWare and Demiurge Studios, Mass Effect invites players to take the role of
Commander Shepard as they set out on an adventure to save the galaxy from
imminent destruction. Wrought with treachery, heroism, difficult decisions and a
universe filled with unique and colorful species, Mass Effect delivers heart
pounding action and a cinematic storyline.

Originally released for the Xbox 360, Mass Effect
has received critical acclaim throughout the world with more than 80 awards
including Console Game of the Year and Role-Playing Game of the Year (http://masseffect.bioware.com/previewsawards/).

For more information about Mass Effect, please
visit www.masseffect.com.