BradyGames Exclusive Publisher for Take-Two Games

August 13, 2002

BradyGames is the official and exclusive publisher of strategy guides for
Rockstar Games, Gotham Games and Gathering of Developer games through the end of
2003

WHAT:

Take-Two Interactive Software, Inc. (NASDAQ: TTWO) and BradyGames have
extended their publishing relationship. Through an agreement announced today,
BradyGames is the official and exclusive publisher of strategy guides for
Rockstar Games, Gotham Games and Gathering of Developer games through the end of
2003. Since the parties began working together last year, BradyGames has
published strategy guides for ten games, including the Rockstar Games smash hit
"Grand Theft Auto III" for the PlayStation(r) 2 Computer Entertainment System
and PC.

SOME OF THE TITLES COVERED:

• * Rockstar Games: "Grand Theft Auto: Vice City", "Midnight Club 2" and
  "Duke Nukem Forever"
• * Gotham Games: "Serious Sam Xbox" and "Celebrity Deathmatch"
• * Gathering of Developers: "Tropico 2" and "Stronghold: Crusader"
• * Additional titles to be announced

ABOUT BradyGames:

Strategy guides have become an essential part of the high-tech world of
gaming, and BradyGames delivers everything gamers need to win – comprehensive
tips, strategies, cheats and more! BradyGames creates strategy guides for the
most anticipated games. Each guide takes on the unique look and feel of the game
it supports while providing every piece of essential information. BradyGames’
talented team of authors and editors cover every aspect of the game to provide
the most detailed information available.

BradyGames, an imprint of the Pearson Technology Group, is a leader in the
gaming world. BradyGames’ guides feature quality and excellence comparable to
each game they cover. With top-notch strategy guides and exclusive partnerships,
BradyGames is on the path to an even more successful future. For the latest
hints and cheats, visit

www.bradygames.com
and Take Your Game Further(tm).

ABOUT Take-Two Interactive Software, Inc.

Headquartered in New York City, Take-Two Interactive Software, Inc. is an
integrated global developer, marketer, distributor, and publisher of interactive
entertainment software games and accessories for the PC, PlayStation(r),
PlayStation(r)2, Xbox(tm), Nintendo Game Boy Color, Nintendo GameCube and
Nintendo Game Boy Advance. The Company publishes and develops products through
various wholly owned subsidiaries including: Rockstar Games, Rockstar North,
Gotham Games, Gathering of Developers, TalonSoft, Joytech, PopTop, and Global
Star. The Company maintains sales and marketing offices in Cincinnati, New York,
Toronto, London, Paris, Munich, Vienna, Copenhagen, Milan, Sydney and Auckland.
Take-Two’s common stock is publicly traded on NASDAQ under the symbol TTWO. For
more corporate and product information please visit our website at

www.take2games.com.