DIPLOMACY Goes Gold!

DIPLOMACY Goes Gold! 

The game of international intrigue takes on the world!

Stockholm, September 27, 2005 – Publisher and developer Paradox
Interactive announced today that their next PC strategy game, DIPLOMACY, has
gone gold and will be shipping to retail stores across North America on October
4, 2005. The rest of Europe will follow later in October and November.  The
suggested retail price is $39.99 (? 39.95) and has been rated: E for Everyone
(North America); 6 years (Germany, Austria, Switzerland); and +3 years (rest of
Europe).

DIPLOMACY, which is under license from the Hasbro Properties Group, the
intellectual property development arm of Hasbro, Inc. (NYSE: HAS), is a world
where empires rise and fall at a word and where careful negotiation can defeat
even the most menacing military. Twentieth century Europe stands as the
battlefield on which seven major international powers will wage war in an
attempt to reign supreme. Lead any one of them to victory using whatever means
necessary, but keep in mind that each nation has its own unique advantages and
drawbacks.

"DIPLOMACY has been hailed as one of the best board games in the world and it
has been great to work with Hasbro and Atari on this project", says Fredrik
Lindgren, Director of Publishing at Paradox Interactive. "The PC game will open
up new possibilities of DIPLOMACY play and the legacy of DIPLOMACY will be
carried on to new generations of players".    

Paradox Interactive’s PC adaptation offers single player capabilities, as well
as multiplayer options to play over the Internet or via LAN. A graphical
negotiation language crosses language barriers and allows for efficient
communication with Human and AI players alike. DIPLOMACY uses online servers
with matchmaking services; ranking ladders and more and players will be smoothly
introduced to play through the in-depth tutorial.

Paradox Interactive has licensed the right to create DIPLOMACY for PC from Atari
through the brand owner Hasbro. The board game DIPLOMACY is presently
manufactured under the AVALON HILL label from Wizards of the Coast, a Hasbro
subsidiary.

For more on DIPLOMACY please visit
www.diplomacy-pcgame.com

HASBRO and its logo, AVALON HILL,
and the AH names and logos, DIPLOMACY and THE GAME OF INTERNATIONAL INTRIGUE are
trademarks of Hasbro and are used with permission. 2005 Hasbro. All Rights
Reserved.

ATARI, and all related titles, logos and characters are trademarks of Atari,
Inc. and are used with permission. Programming Code for DIPLOMACY game 2005
Atari Interactive, Inc. All rights reserved.