When you love something there are multiple ways of showing it, sometimes that means surrounding yourself with the thing you love the most. This is the reason why people frame photographs, buy posters for their walls or purchase body pillows depicting their favorite person/character/thing. Heck, this is probably why those weird breast mousepads exist!
The fandom around Kyoto Animation’sFree! franchise has reached a level that can only be satisfied with the invention of one thing, a crotch pillow. If you're unfamiliar with the the Free! franchise, it's an anime about five high school boys that are on the swim team.
In celebration of the film that is set to release on December 5th, online retailer Froovie has started carrying various Free! items like posters, hair scrunchies, stickers, and the crotch pillow in question. According to IT Media (translated by RocketNews24) reactions to the pillow have ranged from “I don’t know how you’re supposed to use this” to “I’m ready to bury my face right there!”
This is who the crotch is based on:
