With Microsoft jumping headfirst into the competitive gaming world with the Halo World Championship, EA has decided to join the eSports party. EA's Competitive Gaming Division will enable global eSports competitions in some of their biggest franchises, including FIFA, Madden NFL, Battlefield and more.
According to EA, the Competitive Gaming Division will be built around three 'core pillars':
- Competition: To create highly-engaging competitive experiences with our games, officially supported by Electronic Arts.
- Community: To celebrate, connect and grow our community of players across all levels of expertise.
- Entertainment: To develop live events and broadcasting that bring the spectacle of competition to millions of people around the world.
Along with the announcement of the Competitive Gaming Division, EA revealed that the former Vice-President of Microsoft's Interactive Entertainment Business division, Peter Moore, would be leading the program. Moore joined EA back in 2007 to head the sports division and has a history of handling competitive events. In the past Moore has worked on the FIFA Interactive World Cup and the EA SPORTS Challenge Series.
The Competitive Gaming Division will expand upon current events like the FIFA Interactive World Cup, ESL One is hosting worldwide championships with Battlefield 4, and the Madden NFL Live Challenge.
