GAMETAP OPENS ITS “VAULT” TO
ADVANCE ACCESS MEMBERS
ATLANTA – September 22, 2005 –
GameTap, the first-of-its-kind broadband entertainment network, created by
Turner Broadcasting System, is inviting gamers in for a preview. GameTap will
give a lucky, select group an early look at the new video game network ahead of
its launch, along with a free month trial and then a special rate of
$9.95/month, through the end of the year. The Advance Access program represents
GameTap’s transformation from its months of testing into a full-fledged
entertainment network.
Gamers interested in becoming a
GameTap Advance Access member can apply by visiting
www.gametap.com or by
picking up coupons at select concerts leading up to the Download Festival, a
cutting-edge digital entertainment experience, at the Shoreline Amphitheater in
San Francisco, CA on October 8th. Concert and festival attendees can also
register online at select events. Only a limited number of people will be
selected on a daily basis.
“Advance Access members will get a
sneak preview of the GameTap service before its launch this fall,” said Dan
Reiss, Head of Marketing for GameTap. “Players will get a chance to check out
the ‘GameTap Vault,’ play hundreds of great games, and see just how authentic
and faithful GameTap is to the original gaming experience.”
GameTap’s regular monthly
subscription rate is set at $14.95 per month. This rate is comparable to that of
other video entertainment subscription offerings, such as massively multiplayer
online role-playing games that predominantly charge about $15 per month.
Announced last spring and debuting
at the Electronic Entertainment Expo, GameTap offers games-on-demand plus
original programming via a broadband connected PC. The service offers a wide
range of games from classic arcade to PC to popular console. GameTap will launch
with hundreds of titles and then roll in additional titles and programming on an
ongoing basis. Original programming will feature an exclusive mix of magazine,
reality, and lifestyle shows, interviews with the who’s who of gaming, celebrity
features, and all-new “game trailers” for the GameTap service. Delivered via
streaming video, the programming will celebrate games in the same way that
Cartoon Network celebrates animation and TNT celebrates drama.
