Hot
Shots Golf®3 Playboy Spring Break Events

With College Spring break in full effect this month, PlayStation
and Playboy have teamed up to promote the launch of Hot Shots Golf 3 in South
Padre Island, Texas and Panama City, Florida.

Who:
  Sony Computer Entertainment America, Inc. and Playboy

What:              SCEA and Playboy will have
spring break presence in South Padre Island, Texas and Panama City Beach,
Florida.  At both locations, SCEA and Playboy will be hosting the Hot Shots
Golf 3 “Longest Drive” competition as well as conducting a PlayStation®2
giveaway.  More specifics below…

Hot Shots Golf 3 “Longest Drive”
Competition:  To enter, participants must show up at the Hot Shots Golf 3
/ Playboy tent during the designated hours (see below).  Participants must play
Hot Shots Golf 3 on PlayStation 2 to hit the longest drive for a chance
to win a copy of Hot Shots Golf 3.  A leaderboard will be used to keep
track of the longest drive per competition.  In case of a tie, the participants
will drive another ball.  There will be three winners everyday – the awards will
be held at 1pm, 3pm and 5pm. 

PlayStation 2 giveaway: To be eligible for the drawing, participants must fill
out a PlayStation Underground registration form.  Forms will be collected
throughout the event.  The drawing will be held on the last day of the event
where one lucky participant will win a PlayStation 2 computer entertainment
system. 

When: March
9-16, 2002

Hot Shots Golf 3 “Longest Drive”
competition: 12-1pm, 2-3pm, 4-5pm daily

Where:           
South Padre Island, Texas – The Hot Shots Golf 3 / Playboy
tent will be situated at Louie’s Backyard.

Panama City, Florida – The Hot Shots Golf 3 /
Playboy tent will be situated next to Club LaVela