An internal email from EA has apparently leaked and it includes details on two upcoming games from EA.
Redditor OldSoul 2 claims that they have received an internal email chain for some EA employees. The email included an internal deck on how EA's roadmap to release for two games, Fe and A Way Out.
Fe was originally revealed during the week of E3 2016 at EA's own EA Play event as an EA Originals game. The details in the email about Fe have revealed a few things outside of the game, including a January Nintendo Direct that will feature Nintendo Switch games.
The Co-op friendly A Way Out was announced during E3 2017 for an 'Early 2018' release, however, the email dates the game's release for 2019. The email also goes on to call the A Way Out dev a good personality, but someone that might be controversial.
It's possible the email is referencing the dev's statement on the PS4's power.
DETAILS ON FE
Executive Summary:
- Announced at EA PLAY 2016, re-revealed at Gamescom 2017, including BCD press demos
- Game was well received by press for its unique art style and platforming gameplay
- However, we have not seen anything to cut through the noise (500K trailer views total LTD)
Opportunities:
- Press Advocates – Double down with press who have already shown interest, look at giving them exclusive stories and access to help build awareness
- Nintendo Switch – Work with Nintendo to find an audience for the game on Switch
- Influencers – Identify who makes sense for this type of game
Roadmap:
-
August 2017
- Re-Reveal
- Gamescom
- Web Site Launch
- Switch Announce
- First Look Gameplay
-
December 2017
- Pre Order KO
- PlayStation Experience Opportunity?
-
January TBC
- Nintendo Direct
- Switch Trailer
- Hands-on Previews
- Zoink Studio PR Angles
- Web Update
- 1st Party Support
-
February 2018
- Launch
- Reviews
- Influencers
- 1st Party Support
-
Onwards
- EA Access Trial
- Promo
- 1st Party
- Vault
- UGC
DETAILS ON A WAY OUT
"One of the most anticipated games of 2019"
Executive Summary:
- Lots of hype and anticipation around this title coming out of EA Play, one of EA's stronger titles at the show
- Perceived as a bold choice for Co-op centric design and promising first impressions
- Josef [Fares] (A Way Out director) as a personality is a plus, his passion is great, but need to watch out for controversy
Opportunities:
- Special hands-on experience with Josef at press tour and interviews around launch
- Leverage relevant influencers to create Let's Plays with Josef
- Josef speaking opportunities at DICE Summit
Roadmap:
-
June 2017
- Reveal
-
December 7th, 2017
- Meet Vincent and Leo (Character Personalities/Co-op)
-
February 2018:
- First Co-op Experience (Co-op/Storyline)
-
March (undated):
- 'An Emotional Adventure You Can't Miss' (mash up of all USA)
-
Onwards:
- Sustain
