Konami Launching Official DanceDanceRevolution Brand and Community Portal

June 17, 2008

Konami Launching Official
DanceDanceRevolution Brand and Community Portal

Fans Of Best-Selling Dance
Franchise Can Come Together At DDROnlineCommunity.com To Create Personal
Profiles, Videos, & Blogs, Chat With Friends, Learn About Upcoming DDR
Releases/Events, And More

As part of the year-long celebration
of the 10th anniversary of its best-selling DanceDanceRevolution franchise,
Konami Digital Entertainment, Inc., today announced the launch of the official
DanceDanceRevolution brand and community portal. Fans of DanceDanceRevolution
can now go to
www.ddronlinecommunity.com to join other DanceDanceRevolution enthusiasts as
they enjoy a host of exciting features related to the DanceDanceRevolution
craze. Included among the many features offered such as blog updates direct from
the development team, the site offers opportunities for fans to create their own
personal profiles, post videos, and write their own blogs. Additionally, they
can chat with other DanceDanceRevolution fans around the globe and join special
forums. Those who think they are among the DanceDanceRevolution elite will enjoy
the live stats tracking feature that can be linked to profiles and scoreboards
for DanceDanceRevolution Universe 2 for the Xbox 360 with a future iteration
planned as well. Through the site, Konami will also keep fans updated on all
DanceDanceRevolution related news including upcoming product releases, local and
national events, and more.

"For 10 years, DanceDanceRevolution
has evolved from a video game into a pop culture icon. Millions of versions of
the game have been sold, fan clubs have been formed, and the people who count
themselves as members of the DanceDanceRevolution community continue to grow
exponentially each year," said Anthony Crouts, Vice President of Marketing at
Konami Digital Entertainment, Inc "As we celebrate this special anniversary, the
time was right to provide a fun place online where our fans can share their love
for the DanceDanceRevolution brand and also enjoy a host of special features,
promotions, and activities that are certain to add to the allure of this special
franchise."

Originally debuting in arcades in
1998, DanceDanceRevolution has been available on most consoles including Xbox,
PlayStation 2, and Wii. Revolutionizing the get-up-and move concept for video
games, DanceDanceRevolution combines high energy music with fun-filled gameplay.
The game has swept into the pop culture psyche as it has had its own television
program on CBS, is regularly featured on primetime television, music videos and
feature films, has its own fan club and fan sites, is part of the physical
education program in many school districts, and is a featured workout in fitness
clubs across the United States.