Microsoft Announces New North
American Xbox Price:
$179.99 (U.S.); $249.99 (CDN)
Wednesday, May 14, 2003
Add one more reason to buy an Xbox video game system today: a new, lower price.
Effective immediately, the world’s most powerful video game system will retail
for $179.99 in the United States and $249.99 in Canada.
Right out of the box, Xbox enables
the most advanced online and offline gaming experiences with its built-in hard
drive and built-in Ethernet port. With an attractive new price, a tremendous
lineup of games, and the rapidly growing Xbox Live online gaming community, Xbox
represents the best choice for a wide range of consumers.
"Our commitment to the consumer is
to offer the best system at the best price with the best selection of software,"
notes Robbie Bach, senior vice president and chief Xbox officer at Microsoft’s
home and entertainment division. "This new price point for Xbox will bring the
world’s most innovative interactive entertainment system to the broadest
audience."
In addition to this new price, Xbox
is featuring an impressive line-up of new games for the coming year this week at
E3, as well as enhancements to its online gaming service and innovative new
entertainment products to expand the definition of video game entertainment.
