One of the coolest merchandise tie-ins for Back to the Futur eDay, and maybe all movie-merch history, might have been the release of Pepsi Perfect.
Pepsi Perfect was the soda Marty McFly drank when he traveled to the future in the movie. With such a buzz around Back to the Future, it was no surprise that all the limited edition Pepsi Perfects were sold out almost immediately. The real frustration came from the fact that Pepsi never actually announced the details regarding the collectible bottle's release. Fans and collectors alike were infuriated with the listings for the bottle of Pepsi on eBay up to $500.
Due to a large amount of complaints on Twitter, Pepsi has decided to release more of the limited edition Pepsi Perfect bottles. On November 3rd, you will be able to place your orders for the 2nd limited run of bottles. This time around, consumers will have to pre-order directly from Pepsi’s website.
We’ve heard you, #BTTF fans. On 11/3 at 9:00 am EST, we'll take orders for another limited run of #PepsiPerfect on https://t.co/quKlP5lbSU.
— Pepsi™ (@pepsi) October 21, 2015
Fans that want to get this cool piece of memorabilia are best advised to stay close to Pepsi’s website, as many fans will be dying to get their hands on one.