Seven months ago, YouTube's biggest creator, PewDiePie (Felix Kjellberg), fell into hot water with Disney, who cut ties with him after he made an off-color joke about Jews. Later, YouTube cut official partnerships with PewDiePie as well, leaving him with just his personal channel. He later released a video to remark about the media attacking him and taking his video out of context, and even apologized to anyone who may have been offended by it. Now that it's blown over, Kjellberg finds himself back in a similar predicament.
In a recent stream of PLAYERUNKNOWN'S Battlegrounds, Kjellberg let fly some colorful slurs."What a f**king n*****! Geez! Oh my god! What the f**k? Sorry, but what the f***?"
Obvious note: colorful language in the video below:
This grabbed the attention of many, including Sean Vanaman, the co-founder of Campo Santa, the developer of Firewatch. He openly stated after PewDiePie's livestream that his company will be filing a DMCA takedown notice on PewDiePie's videos about Firewatch and Campo Santo's future titles.
"There is a bit of leeway you have to have with the Internet when [you] wake up every day and make video games. There's also a breaking point," Vanaman explained. "I am sick of this child getting more and more chances to make money off of what we make."
"He's worse than a closeted racist: he's a propagator of despicable garbage that does real damage to the culture around this industry. I'd urge other developers & will be reaching out to folks much larger than us to cut him off from the content that has made him a millionaire. Furthermore, we're complicit: I'm sure we've made money off of the 5.7M views that video has and that's something for us to think about."
To combat Kjellberg's remarks made earlier this year about being attacked, Vanaman added that he does not have anything against streamers. He even revealed that Campo Santo sent out more than 3,000 keys for Firewatch specifically to professional and amateur streamers. He even shared that he's personally a fan of video game streams.
Many people gave Kjellberg the benefit of the doubt last go around, but does a repeated offense change your mind on the famous YouTuber?
