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BW0205
MAY 01,2001 6:07 PACIFIC 9:07 EASTERN
(
BW)(CA-TDK-MEDIACTIVE)(TDKM) TDK Mediactive Ships ‘The Land Before Time: Great
Valley Racing Adventure’ for the PlayStation Game Console; Popular Dinosaur
Characters Star in Their First Racing Game
CALABASAS,
Calif.–(BUSINESS WIRE)–May 1, 2001–TDK Mediactive, Inc. (OTC:TDKM.OB), a
global publisher of entertainment software, announced today that it has
shipped "The Land Before Time(TM): Great Valley Racing Adventure(TM)"
for the PlayStation(R) game console. The first racing game to star the popular
dinosaurs from Universal Home Entertainment Productions’ best-selling animated
video franchise, "Great Valley Racing Adventure" features
spectacular 3D environments and compelling gameplay in an exciting, nonviolent
game for young children and families alike.
"We’re
pleased to contribute this fun and engaging racing game to ‘The Land Before
Time’ franchise," said Vincent Bitetti, chief executive officer of TDK
Mediactive. "’Great Valley Racing Adventure’ features the popular
dinosaur characters and combines colorful race courses and weather effects to
create a memorable experience. This is a game that kids will simply
love."
"Vision
Scape Interactive has done a great job working with TDK Mediactive producer
David Artuso to create a fun and competitive racing game that captures the
charm and delight of ‘The Land Before Time’ characters and environments,"
said Peter Gould, vice president of product development at TDK Mediactive.
"It’s a great addition to our ‘Land Before Time’ PlayStation
lineup."
"’The
Land Before Time’ is one of our most popular and cherished franchises,"
said Nancy Cushing-Jones, president of publishing rights, Universal Studios
Consumer Products Group. "TDK Mediactive has developed a unique and
innovative interactive product that both parents and children are sure to
enjoy."
About
"The Land Before Time"
"Great
Valley Racing Adventure" isn’t a conventional racing game. Young dinos
must gallop, jump, dodge, and use stone slabs and ice to slide through the
courses, grabbing Treestar(TM) power-ups along the way. The cast of dinosaur
characters includes Littlefoot, the lovable long neck apatosaurus; Cera, the
bossy three-horn triceratops; Ducky, the naive duckbill swimmer saurolophus;
Petrie, the comic flyer pterodactyl; and Spike the ravenous spiketail
stegosaurus.
"Great
Valley Racing Adventure" includes the following features:
—
Eight single-player obstacle courses and eight two-player racetracks.
—
The ability to race against the computer or compete with a friend.
—
Magnificent 3D environments.
—
Weather effects add an extra visual dimension to gameplay.
—
Variable skill levels suitable for younger children.
Now
available nationwide, "The Land Before Time: Great Valley Racing
Adventure" is rated E for Everybody and retails at $19.99.
About
"The Land Before Time" License
"The
Land Before Time" series from Universal Home Entertainment Productions is
one of the most successful franchises in the direct-to-video feature genre,
amassing more than one billion dollars in video sales worldwide. It remains
one of the top five best selling video franchises of all time. In 1997, TDK
Mediactive and Universal Studios Licensing, Inc. signed a worldwide exclusive
agreement to develop and publish "The Land Before Time" video games.
The agreement provides rights for titles on the PlayStation game console.
"The Land Before Time: Great Valley Racing Adventure" for the
PlayStation is the second console title released under this agreement. TDK
Mediactive shipped "The Land Before Time: Return to the Great
Valley" for the PlayStation game console in September 2000.
About
TDK Mediactive, Inc.
Southern
California-based TDK Mediactive, Inc. is a global publisher of high quality
entertainment software for current and next generation videogame systems. The
Company’s games are based on original and licensed content derived from major
motion pictures, video franchises, popular literature and popular culture. TDK
Mediactive has exclusive technology and content licenses with Sony Computer
Entertainment America Inc., Microsoft Corporation, Nintendo of America,
DreamWorks SKG, Universal Studios, The Harvey Entertainment Co., New Line
Cinema, Signature Networks, and others.
TDK
Mediactive is part of TDK Corporation’s global effort to expand its offerings
to consumers of entertainment-oriented products. More information about TDK
Mediactive and its products is available at www.tdk-mediactive.com.
Universal
Studios Consumer Products Group is a unit of Universal Studios (www.universalstudios.com),
a part of CANAL+, the TV and Film division of Vivendi Universal, a new global
leader in media and communications.
CONTACT:
Linn Public Relations, Inc.
Rannie
Yoo, 415/552-1183
[email protected]
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