Prior to The Division release, Ubisoft was cofident that game would have one of the biggest game launches in the history of the game industry. It's beta alone broke records in the amount of participants, which made the forecasted sales for The Division extremely high.
Within 24 hours of release, The Division has sold more digital copies across the PC, Xbox one and PS4 than any other game Ubisoft has released to date.
“The launch of The Division is a tremendous achievement for Ubisoft, and demonstrates our unrivaled capacity to create fantastic new game brands and transform them into entertainment blockbusters,” said Yves Guillemot, co-founder and CEO, Ubisoft in a blog post. “This is a momentous day for Ubisoft, but more importantly it marks the start of millions of players’ enduring engagement in The Division’s game world, which we are confident they will love.”