Categories: News

Unity reaching out to small and big companies alike with AAA focus

Since its inception, Unity has expanded its focus, moving into mobile territory with the maturity of the iPhone and iPad and improving its capabilities for high-definition games. The latest version, Unity 4, will go public this year.

A bigger emphasis on AAA may be part of the company's plans.

"I think we can say we have this insanely ambitious plan to be the easiest, the most accessible in business model — and also just in the fact you can just get it — and most advanced," CEO David Helgason told Gamasutra.

The company wants to serve "as many people as possible" with its philosophy, the "democratization of game development."

"The big projects, the big companies, they want all of it, right?" Helgason said. "Because they have a big team and they'll be using most of our advanced features. But even the small teams, they might use one of our high-end features."

Helgason said it's a slow process, and the more advanced Unity gets, the harder it is to keep in balance.

"So that's where we have to work extra hard," he said. "If it's more than twice as hard to make it both more powerful or easy, it's probably just five times harder than just doing one or the other."

Follow @wita on Twitter for tales of superheroes, plumbers in overalls, and literary adventures.

Stephanie Carmichael

Twitter: @wita

Share
Published by
Stephanie Carmichael
Tags: Unity

Recent Posts

Review: Hitman 3 is the peak of the trilogy

To kick off 2021, we have a glorious return to one of the best franchises…

4 years ago

Hogwarts Legacy has been delayed to 2022

Last summer, we got our first official look at Hogwarts Legacy. The RPG set in…

4 years ago

EA to continue making Star Wars games after deal expires

Today, it was revealed that Ubisoft would be helming a brand-new Star Wars game. The…

4 years ago

PS5 Exclusive Returnal talks combat, Glorious Sci-Fi frenzy ensues

Housemarque shared lots of new details about their upcoming PS5 game Returnal. Today, we learn…

4 years ago

Lucasfilm Games confirms Open-World Star Wars handled by Ubisoft

Huge news concerning the future of Star Wars games just broke out. Newly revived Lucasfilm…

4 years ago

GTA 5 actors recreate iconic scene in real life

GTA 5 is probably the biggest game of all-time. It has sold over 135 million…

4 years ago