Normally, I hate these sort of promotional parternships, but I found a line in Ubisoft's press release for Edge Shave Gel's Assassin's Creed Unity promotion to be of particular interest.
"When the new Assassin’s Creed: Unity comes out, many fans will spend hours on end gaming – leaving their grooming routine to fall by the wayside."
I love it. The notion that you'll be playing so much Assassin's Creed Unity that you'll actually forget about personal hygiene really says a lot about the quality of the game. I hope it's true. I want to forget to shave because I'm so caught up in sneaking around the streets of Paris.
As for the actual promotion, well, Edge Shave Gel is introducing some limited edition cans that not only feature Assassn's Creed Unity artwork, but also offer exclusive downloadable content.
I know this promotion is geared towards males, and Ubisoft has already pissed off a good portion of the female gaming population by not having a playable female assassin, but I suppose females can't buy one of these Edge Shave Gel cans and use them on their legs or something. Right?
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