With the demise of E3, countless trade shows, from Digital Life to Leipzig, have had their names floated around as possible successors to the proverbial throne. Today, another name was thrown into the ring as the Consumer Electronics Association (CEA), best known for the Consumer Electronics Show (CES), announced plans to look into having their own gaming focused event.
In a statement, the CEA said that its major plans at the moment were “forming an advisory committee to solicit gaming industry feedback and explore the viability of a West Coast event in late spring 2007 focused on the gaming and entertainment marketplace.”
CEA president and and CEO Gary Shapiro noted that following news of E3’s cancellation, there was an immediate wave of interest for an alternative show.
“Since ESA decided to eliminate the E3 event in its known format, we have been deluged with inquiries on whether we could fill the tradeshow needs of smaller video entertainment companies,” Shapiro said.
“The Consumer Electronics Association believes that tradeshows are the most viable means for reaching a market, as they serve smaller companies and entrepreneurs who need access to media, buyers, and investors.”
The CEA has already announced the support of NCsoft, Majesco Entertainment, and Auravision in their advisory committee.
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