Categories: Originals

Interview: truth® aims to spread flavored tobacco awareness with new ‘Flavor Monsters’ game

Gen Con Indy 2012, or what is popularly referred to as the "best four days in gaming", is taking place this weekend. At the Indiana Convention Center you'll find thousands of game enthusiasts, cosplayers, and exhibitors showing off their new game creations ranging from card games to board games to RPGs.

Yesterday, we had the opportunity to stop by the "45 Flavors" booth presented by truth®, the nation's largest youth tobacco prevention campaign.

While there we had the chance to talk with one of the representatives of Flavor Monsters, a new game for iOS and Android devices designed to raise awareness of the fact that Big Tobacco offers 45 flavors in tobacco products to appeal to kids.

So how does truth® plan to spread the message about flavored tabacco using this game, Flavor Monsters? Check out our interview to learn more.

Matt Liebl

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Matt Liebl

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